Alison Minaglia, Founder,  Technology PR

As the founder and CEO of Technology PR, Alison Minaglia has over 20 years experience promoting tech and web companies, with a track record of promoting many startups to acquisition or IPO.   Prior to launching Technology PR, Alison was the Vice President and Managing Supervisor of Technology Accounts at Fleishman Hillard and Ruder Finn, respectively - two of the world's largest PR conglomerates for whom Alison still consults.   A testimony to Alison's media savvy, results and client performance, Technology PR hit the ground running in its first year, handling outsourced accounts from agencies Fleishman Hillard, Ruder Finn and Brodeur Porter Novelli.

Since its founding in 1995, TechnologyPR has worked directly on dozens of award-winning media and analyst relations programs for B2B, B2C, technology, web and professional services companies that have captured the interest of investors, customers, partners and industry influencers.   

Alison provides every Technology PR client with strategic PR counsel and experienced media and analyst relations services.   Technology PR has successfully managed PR, AR and social media marketing programs for more than 60 tech and web clients ranging from startups to divisions of Fortune 500 companies, many of whom are repeat customers.

Clients typically hire Technology PR for Alison's years of experience working with top press and analysts and her ability to leverage these connections on behalf of all clients.     In recent years, Alison has  enhanced the value of every client program with strategic social media marketing to reach key constituents and enhance each client's thought leadership and visibility in niche industry discussions.

Alison is the direct liason between the client and key influencers, personally managing all media and analyst contact and overseeing social media program implementation for a select group of clients in order to ensure maximum client visibility and ROI. 

Technology PR's client base has spanned across many B2B and B2C tech and web sectors, including social media, search, IT (enterprise software, infrastructure management, hardware, security, storage, mobile and wireless, Internet technologies, speech regnition, hardware and mobile devices) and telecom (mobile, wireless, managed services), semiconductors, video online publishing, anti-spam and security, speech recognition, collaboration tools, web publishing, VoIP, CRM and content management, R&D and automotive. Technology PR initiatives have resulted in thousands of articles in leading business, technology, vertical media and consumer media.    

Drawing on her experience representing and providing integrated, results-driven communications support to companies of all sizes and stages, Technology PR veteran Alison Minaglia is a seasoned expert in corporate communications, internet marketing, messaging and positioning development, media and blogger outreach, analyst relations, social influencer marketing, product launches, writing and event management.  A frequent speaker, panelist, moderator and ghost writer for clients, Alison's articles and industry insights have appeared in numerous publications.  She is also a core contributor of the Technology PR Blog, with industry commentary on PR, AR and social media marketing topics.  

Prior to working in PR, Alison was a broadcast news journalist on cable stations in Eatontown, NJ and Newark DE.  She holds a Bachelors Degree in Communications from the University of Delaware. 

For more information, email Alison directly at aminaglia at technologypr.com and connect with Technology PR on LinkedIn, Twitter or Facebook. 
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